What makes us human?

The question of what makes a human being a human being and not an animal has been a headache for generations of researchers and philosophers. The answer to that question also changes over time. Only recently were people from Africa not considered human. Today, some ape species are...

How to Become a Social Media Ninja?

Hey there, social media manager, social media marketer, content manager or professional blogger. Or has your craft been given another qualification overnight? Whatever you call your profession; writing for the internet is an art form. Which you are of course very good at...

Storytelling via TEDx

As a licensee of TEDx I organized an event twice. Both times made a deep impression on me. Enjoy and watch the short video impression...

Monday Afternoon Memo: Football

MondayAfternoonMemo: Football September 2015. The Dutch national team loses to Turkey and almost certainly misses the European Championship. National coach Danny Blind opted for young, talented prospects. The experienced veterans watched from the reserve bench, or even from their...

Networking; the showpiece of the new economy

Article in the magazine of the Chamber of Commerce “Networking; the showpiece of the new economy” He regularly jumps up. His eyes shine and his enthusiasm is infectious. Hans Ruinemans (1955) speaks passionately about networking, about the new economy and...

Checklist Microblog Campaign on Twitter

Checklist Micro Blog Campaign on Twitter The approach and the underlying work of a specific campaign on Twitter are explained below. One of the social media channels is Twitter. Twittering is also called micro blogging. Corporate storytelling in...