Long live the start-ups

  Yesterday I sailed with six young start-ups through the canals of Amsterdam. We live in the Netherlands, and that is a great destination. No matter how crazy you make it here, strictly speaking you never have to live in a sewer pipe. In fact; whoever chooses the challenge of a...

Well-spoken people

β€œI put that girl down hours ago,” said the old monk. β€œAre you still carrying her?” Handling difficult phone calls, thinking about a presentation or a keynote speech, and learning a new language. Certain tasks I set myself I carry out at...

Twitter is like water

'I hate Twitter,' said the CNV director. 'I hate all that tweeting. It's a complete waste of time.' I'm not shocked by it, it's something I hear more often. I call them social media denialists. The CNV director was one of them. The director grabbed his...

Virtual foolish

I am a communication strategist. Marketing is in my blood. To today's marketing girls I come from the Stone Age, but I am undisputedly a digital native. Tinsel, tar and feathers, big budgets, small budgets; it's all the same to me...

Boycott the bitterbal

My old mother has been annoyed by it for years: the funeral junkie. You don't know him? Just wait until fate strikes multiple times in your circle. The funeral junkie is more often male than female, sometimes comes in groups and exists in every social biotope. The distant uncle, the...